Why VITES™
What is wrong with the "Flat Web Society"? Lots really, everyone gets the same experience and that just doesn't make sense. When you have to write your copy and your site to a group called "everyone" then you have to compromise on your content, your navigation, your design and your aims for the site.
The dynamic web understands better what the visitor wants and provides a vastly improved experience, an experience that is largely personalised to the visitor and one that better matches the needs of both the web-site owner and his or her visitor.
The silent salesperson
With flat web sites having to meet the needs of anyone who might stop by, the key sales messages that you would want to get across to certain groups cannot be given their appropriate space. With VITES™ you can identify the target groups and tailor the message, the content and the path though the site. It's like having a silent salesman watching every visitor and gently guiding them down the most appropriate path.